What do you do when you have some downtime at work? Create a project for yourself, of course. I was introduced to SEO (search engine optimization) just very recently (aka when I started reading about it two weeks ago), so this is all pretty basic stuff, but I found it all interesting and potentially really powerful. Good luck with the ongoing website revamp efforts, Intersport!.
To everyone else, there’s a ton of stuff in here for the beginner do-it-yourself SEO-ers. Whether it’s for a company site or to boost your personal brand, here a bunch of easy things you can do to give yourself a lot more presence on the web.